Color

#754e97

#754e97
hex#754e97
rgbrgb(117, 78, 151)
hslhsl(272, 32%, 45%)
oklchoklch(0.499 0.119 307.3)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.1147

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70974e

#504e97 · #974e95

#97754e · #4e9775

Split-complementary

Open in tool →

#95974e · #4e9750

#97504e · #70974e · #4e9597

Contrast

#754e97 as textRatioAAAA largeAAAFix
Aaon white
6.38:1passpassfail
  • AAA: use #6d498d as the text (7.03:1)
Aaon black
3.29:1failpassfail
  • AA: use #8c64af as the text (4.56:1)
  • AAA: use #a889c2 as the text (7.02:1)
  • AA: or shift the background to #d9d9d9 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #754e97 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #754e97
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #754e97 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/754e97-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md