Color

#694bec

#694bec
hex#694bec
rgbrgb(105, 75, 236)
hslhsl(251, 81%, 61%)
oklchoklch(0.544 0.229 284.3)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1409

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cfec4b

#4b7eec · #b94bec

#ec694b · #4bec69

Split-complementary

Open in tool →

#ecb94b · #7eec4b

#ec4b7e · #cfec4b · #4becb9

Contrast

#694bec as textRatioAAAA largeAAAFix
Aaon white
5.5:1passpassfail
  • AAA: use #512fe9 as the text (7.16:1)
Aaon black
3.82:1failpassfail
  • AA: use #785dee as the text (4.6:1)
  • AAA: use #9b87f2 as the text (7.14:1)
  • AA: or shift the background to #ebebeb (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #694bec as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#694bec reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #694bec
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #694bec and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/694bec-a89cc4-dfb34e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md