Color

#4950df

#4950df
hex#4950df
rgbrgb(73, 80, 223)
hslhsl(237, 70%, 58%)
oklchoklch(0.517 0.213 274)
Closest name: Arcane Brew (#5260e1)Relative luminance 0.1248

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dfd749

#499bdf · #8c49df

#df4950 · #50df49

Split-complementary

Open in tool →

#df8c49 · #9bdf49

#df499b · #dfd749 · #49df8c

Contrast

#4950df as textRatioAAAA largeAAAFix
Aaon white
6.01:1passpassfail
  • AAA: use #3840dc as the text (7.16:1)
Aaon black
3.5:1failpassfail
  • AA: use #6369e3 as the text (4.66:1)
  • AAA: use #8a8fea as the text (7.2:1)
  • AA: or shift the background to #e0e0e0 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4950df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4950df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4950df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4950df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4950df-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md