Color
#433498
#433498rgb(67, 52, 152)hsl(249, 49%, 40%)oklch(0.404 0.156 283.8)Colors that go with #433498
Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #433498: softer than #000 and cool enough to feel like part of the same palette.
Sea Green #2e8b57
split-complementshippedSea Green is a split-complement of #433498: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Steel Blue #4682b4
analogousshippedSteel Blue is #433498's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Blue #0000ff
shippedBlue is paired with #433498 in 6 real palettes, including Procter & Gamble's brand system and CVS's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cornflower Blue #6495ed
shippedCornflower Blue is paired with #433498 in 4 real palettes, including Blue Mono and Peacock's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Crimson #dc143c
shippedCrimson is paired with #433498 in 9 real palettes, including Casper Sleep's brand system and Behance's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #433498 in 9 real palettes, including General Mills's brand system and Google's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #433498 in 11 real palettes, including Blue Mono and Fintech Trust, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #433498
Tints & shades
Harmonies
Contrast
| #433498 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.62:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.18:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #433498 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#433498 reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #433498 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/433498-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md