Color

#353873

#353873
hex#353873
rgbrgb(53, 56, 115)
hslhsl(237, 37%, 33%)
oklchoklch(0.371 0.099 278.2)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0482

Colors that go with #353873

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#737035

#355773 · #513573

#733538 · #387335

Split-complementary

Open in tool →

#735135 · #577335

#733557 · #737035 · #357351

Contrast

#353873 as textRatioAAAA largeAAAFix
Aaon white
10.69:1passpasspassPasses AAA — no fix needed.
Aaon black
1.96:1failfailfail
  • AA: use #6c70bc as the text (4.68:1)
  • AAA: use #8f92cc as the text (7.15:1)
  • AA: or shift the background to #ababab (4.65:1)
  • AAA: or shift the background to #d4d4d4 (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #353873 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#353873 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #353873
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #353873 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/353873-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md