Color

#347cbc

#347cbc
hex#347cbc
rgbrgb(52, 124, 188)
hslhsl(208, 57%, 47%)
oklchoklch(0.571 0.122 248.5)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1878

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bc7334

#34bcb8 · #3438bc

#bc347c · #7cbc34

Split-complementary

Open in tool →

#bc3438 · #bcb834

#b834bc · #bc7334 · #38bc34

Contrast

#347cbc as textRatioAAAA largeAAAFix
Aaon white
4.42:1failpassfail
  • AA: use #327ab8 as the text (4.55:1)
  • AAA: use #255a88 as the text (7.25:1)
  • AA: or shift the background to #080808 (4.54:1)
Aaon black
4.76:1passpassfail
  • AAA: use #5f9dd3 as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #347cbc as the background.

Brands using this color

Fonts for this mood

#347cbc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #347cbc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #347cbc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/347cbc-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md