Color

#327eb8

#327eb8
hex#327eb8
rgbrgb(50, 126, 184)
hslhsl(206, 57%, 46%)
oklchoklch(0.573 0.116 245.1)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1906

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b86c32

#32b8af · #323bb8

#b8327e · #7eb832

Split-complementary

Open in tool →

#b8323b · #b8af32

#af32b8 · #b86c32 · #3bb832

Contrast

#327eb8 as textRatioAAAA largeAAAFix
Aaon white
4.36:1failpassfail
  • AA: use #317bb4 as the text (4.54:1)
  • AAA: use #255d88 as the text (7:1)
  • AA: or shift the background to #0a0a0a (4.54:1)
Aaon black
4.81:1passpassfail
  • AAA: use #579cd1 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #327eb8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#327eb8 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #327eb8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #327eb8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/327eb8-9caec4-df4e56-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md