Color

#306ef3

#306ef3
hex#306ef3
rgbrgb(48, 110, 243)
hslhsl(221, 89%, 57%)
oklchoklch(0.577 0.21 262.8)
Closest name: Bluetiful (#3c69e7)Relative luminance 0.1825

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f3b530

#30cff3 · #5430f3

#f3306e · #6ef330

Split-complementary

Open in tool →

#f35430 · #cff330

#f330cf · #f3b530 · #30f354

Contrast

#306ef3 as textRatioAAAA largeAAAFix
Aaon white
4.52:1passpassfail
  • AAA: use #0c4acf as the text (7.25:1)
Aaon black
4.65:1passpassfail
  • AAA: use #6593f6 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #306ef3 as the background.

Brands using this color

Fonts for this mood

#306ef3 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #306ef3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #306ef3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/306ef3-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md