Named color
Bluetiful
#3c69e7rgb(60, 105, 231)hsl(224, 78%, 57%)oklch(0.562 0.198 265.5)Bluetiful on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the 1 public brand that uses it and the palettes it appears in.
Colors that go with Bluetiful
Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for Bluetiful: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with Bluetiful — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Amber #ffbf00
shippedAmber is paired with Bluetiful in 10 real palettes, including Walmart's brand system and NBA's brand system, as the accent.
Blue #0000ff
shipped14 real palettes, including BBC's brand system and EA's brand system put Blue beside Bluetiful, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with Bluetiful: 14 real palettes, including Carrefour's brand system and Nokia's brand system, as the accent.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with Bluetiful: 6 real palettes, including Webflow's brand system and NBA's brand system, as the accent.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with Bluetiful: 7 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with Bluetiful: 6 real palettes, including Bose's brand system and Nissan's brand system, as the accent.
Real palettes that use Bluetiful
Tints & shades
Harmonies
Contrast
| Bluetiful as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.81:1 | pass | pass | fail |
|
Aaon black | 4.37:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Bluetiful as the background.
Brands using this color
Fonts for this mood
Bluetiful reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #3c69e7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/3c69e7-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md