Color

#296da8

#296da8
hex#296da8
rgbrgb(41, 109, 168)
hslhsl(208, 61%, 41%)
oklchoklch(0.521 0.115 248.4)
Closest name: Brilliant Blue (#0075b3)Relative luminance 0.1424

Colors that go with #296da8

Charcoal, Medium Sea Green and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a86429

#29a8a4 · #292da8

#a8296d · #6da829

Split-complementary

Open in tool →

#a8292d · #a8a429

#a429a8 · #a86429 · #2da829

Contrast

#296da8 as textRatioAAAA largeAAAFix
Aaon white
5.46:1passpassfail
  • AAA: use #225a8c as the text (7.22:1)
Aaon black
3.85:1failpassfail
  • AA: use #2e7abd as the text (4.63:1)
  • AAA: use #579bd6 as the text (7.06:1)
  • AA: or shift the background to #ebebeb (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #296da8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#296da8 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #296da8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #296da8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/296da8-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md