Color

#2944bc

#2944bc
hex#2944bc
rgbrgb(41, 68, 188)
hslhsl(229, 64%, 45%)
oklchoklch(0.448 0.19 267.7)
Closest name: Denim (#2243b6)Relative luminance 0.0824

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bca129

#298ebc · #5829bc

#bc2944 · #44bc29

Split-complementary

Open in tool →

#bc5829 · #8ebc29

#bc298e · #bca129 · #29bc58

Contrast

#2944bc as textRatioAAAA largeAAAFix
Aaon white
7.93:1passpasspassPasses AAA — no fix needed.
Aaon black
2.65:1failfailfail
  • AA: use #546cd9 as the text (4.52:1)
  • AAA: use #8293e3 as the text (7.23:1)
  • AA: or shift the background to #c4c4c4 (4.55:1)
  • AAA: or shift the background to #f2f2f2 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2944bc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2944bc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2944bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2944bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2944bc-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md