Color

#293a94

#293a94
hex#293a94
rgbrgb(41, 58, 148)
hslhsl(230, 57%, 37%)
oklchoklch(0.393 0.149 270)
Closest name: Bluebell (#333399)Relative luminance 0.0564

Colors that go with #293a94

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#948229

#297094 · #4c2994

#94293a · #3a9429

Split-complementary

Open in tool →

#944c29 · #709429

#942970 · #948229 · #29944c

Contrast

#293a94 as textRatioAAAA largeAAAFix
Aaon white
9.87:1passpasspassPasses AAA — no fix needed.
Aaon black
2.13:1failfailfail
  • AA: use #5b6fd2 as the text (4.65:1)
  • AAA: use #8392dd as the text (7.12:1)
  • AA: or shift the background to #b0b0b0 (4.55:1)
  • AAA: or shift the background to #dbdbdb (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #293a94 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#293a94 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #293a94
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #293a94 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/293a94-9c9ec4-df814e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md