Color

#274dbe

#274dbe
hex#274dbe
rgbrgb(39, 77, 190)
hslhsl(225, 66%, 45%)
oklchoklch(0.466 0.183 265.4)
Closest name: Denim (#2243b6)Relative luminance 0.0946

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#be9927

#2799be · #4d27be

#be274d · #4dbe27

Split-complementary

Open in tool →

#be4d27 · #99be27

#be2799 · #be9927 · #27be4d

Contrast

#274dbe as textRatioAAAA largeAAAFix
Aaon white
7.26:1passpasspassPasses AAA — no fix needed.
Aaon black
2.89:1failfailfail
  • AA: use #4d71db as the text (4.7:1)
  • AAA: use #7892e3 as the text (7.02:1)
  • AA: or shift the background to #cccccc (4.52:1)
  • AAA: or shift the background to #fcfcfc (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #274dbe as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#274dbe reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #274dbe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #274dbe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/274dbe-9ca1c4-df754e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md