Color

#272fbe

#272fbe
hex#272fbe
rgbrgb(39, 47, 190)
hslhsl(237, 66%, 45%)
oklchoklch(0.415 0.216 270)
Closest name: Lapis on Neptune (#1f22d2)Relative luminance 0.0618

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#beb727

#277abe · #6b27be

#be272f · #2fbe27

Split-complementary

Open in tool →

#be6b27 · #7abe27

#be277a · #beb727 · #27be6b

Contrast

#272fbe as textRatioAAAA largeAAAFix
Aaon white
9.39:1passpasspassPasses AAA — no fix needed.
Aaon black
2.24:1failfailfail
  • AA: use #6269df as the text (4.61:1)
  • AAA: use #888de7 as the text (7.01:1)
  • AA: or shift the background to #b5b5b5 (4.58:1)
  • AAA: or shift the background to #e0e0e0 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #272fbe as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#272fbe reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #272fbe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #272fbe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/272fbe-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md