Magazine Ochre
Open in tool →Ochre and walnut on unbleached stock, with teal as the counterpoint — a features-section palette with some heat in it.
Color
#201f18
#201f18
hex
#201f18rgb
rgb(32, 31, 24)hsl
hsl(53, 14%, 11%)oklch
oklch(0.238 0.013 100.6)Closest name: Underworld (#1e231c)Relative luminance 0.0135
Tints & shades
Harmonies
Contrast
| #201f18 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 16.53:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.27:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #201f18 as the background.
Brands using this color
Palettes built around it
Fresh Juice
Open in tool →Orange, mango and mint — a sugar rush; keep the type black so it stays legible under all that color.
Learning App
Open in tool →Green, blue and orange at full saturation: the gamified-learning look, where every color is a reward.
Trailhead
Open in tool →Rust, pine and sun — high-visibility earth tones that read at a distance and on a trail sign.
Forest Floor
Open in tool →Moss and bark with a mushroom-cap amber — grounded and quiet, made for long-form nature content.
Crayon Box
Open in tool →Red, teal and yellow at crayon saturation — joyful, but on white with black type so it stays readable for grown-ups.
Playground
Open in tool →Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids.
Retro Pop
Open in tool →Fifties-diner red and steel blue with a peach — nostalgic pop that still passes contrast.
Paper & Pine
Open in tool →Deep pine on paper-white with a marmalade accent — a quiet, sustainable-brand palette that isn't beige.
Fonts for this mood
#201f18 reads as warm, muted, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #201f18
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #201f18 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/201f18-c4c49c-4ea5df-292d1f-f1ece9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md