Color

#f96264

#f96264
hex#f96264
rgbrgb(249, 98, 100)
hslhsl(359, 93%, 68%)
oklchoklch(0.69 0.185 22.5)
Closest name: Camellia (#f6685a)Relative luminance 0.298

Colors that go with #f96264

Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#62f9f7

#f962b0 · #f9ab62

#64f962 · #6264f9

Split-complementary

Open in tool →

#62f9ab · #62b0f9

#b0f962 · #62f9f7 · #ab62f9

Contrast

#f96264 as textRatioAAAA largeAAAFix
Aaon white
3.02:1failpassfail
  • AA: use #ec090c as the text (4.55:1)
  • AAA: use #b10609 as the text (7.24:1)
  • AA: or shift the background to #2e2e2e (4.5:1)
Aaon black
6.96:1passpassfail
  • AAA: use #f96669 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f96264 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#f96264 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f96264
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f96264 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f96264-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md