Color

#940508

#940508
hex#940508
rgbrgb(148, 5, 8)
hslhsl(359, 93%, 30%)
oklchoklch(0.421 0.169 28.3)
Closest name: Brick Red (#8f1402)Relative luminance 0.0642

Colors that go with #940508

Teal, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#059491

#94054f · #944a05

#089405 · #050894

Split-complementary

Open in tool →

#05944a · #054f94

#4f9405 · #059491 · #4a0594

Contrast

#940508 as textRatioAAAA largeAAAFix
Aaon white
9.19:1passpasspassPasses AAA — no fix needed.
Aaon black
2.28:1failfailfail
  • AA: use #ec090c as the text (4.61:1)
  • AAA: use #f96669 as the text (7.13:1)
  • AA: or shift the background to #b8b8b8 (4.63:1)
  • AAA: or shift the background to #e3e3e3 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #940508 as the background.

Brands using this color

Fonts for this mood

#940508 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #940508
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #940508 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/940508-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md