Color

#f00f53

#f00f53
hex#f00f53
rgbrgb(240, 15, 83)
hslhsl(342, 88%, 50%)
oklchoklch(0.61 0.24 14.9)
Closest name: Borderline Pink (#ee1166)Relative luminance 0.1949

Colors that go with #f00f53

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #f00f53

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0ff0ac

#f00fc3 · #f03c0f

#53f00f · #0f53f0

Split-complementary

Open in tool →

#0ff03c · #0fc3f0

#c3f00f · #0ff0ac · #3c0ff0

Contrast

#f00f53 as textRatioAAAA largeAAAFix
Aaon white
4.29:1failpassfail
  • AA: use #e60f4f as the text (4.62:1)
  • AAA: use #b10b3d as the text (7.04:1)
  • AA: or shift the background to #0d0d0d (4.53:1)
Aaon black
4.9:1passpassfail
  • AAA: use #f56691 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f00f53 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f00f53 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f00f53
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f00f53 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f00f53-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md