Color

#f00a53

#f00a53
hex#f00a53
rgbrgb(240, 10, 83)
hslhsl(341, 92%, 49%)
oklchoklch(0.609 0.241 14.7)
Closest name: Borderline Pink (#ee1166)Relative luminance 0.1937

Colors that go with #f00a53

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #f00a53

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0af0a7

#f00ac6 · #f0340a

#53f00a · #0a53f0

Split-complementary

Open in tool →

#0af034 · #0ac6f0

#c6f00a · #0af0a7 · #340af0

Contrast

#f00a53 as textRatioAAAA largeAAAFix
Aaon white
4.31:1failpassfail
  • AA: use #e60a4f as the text (4.65:1)
  • AAA: use #b0073d as the text (7.13:1)
  • AA: or shift the background to #0d0d0d (4.51:1)
Aaon black
4.87:1passpassfail
  • AAA: use #f86292 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f00a53 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f00a53 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f00a53
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f00a53 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f00a53-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md