Color

#ef014c

#ef014c
hex#ef014c
rgbrgb(239, 1, 76)
hslhsl(341, 99%, 47%)
oklchoklch(0.605 0.242 16.4)
Closest name: Barberry (#ee1133)Relative luminance 0.1889

Colors that go with #ef014c

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ef014c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01efa3

#ef01c3 · #ef2d01

#4cef01 · #014cef

Split-complementary

Open in tool →

#01ef2d · #01c3ef

#c3ef01 · #01efa3 · #2d01ef

Contrast

#ef014c as textRatioAAAA largeAAAFix
Aaon white
4.39:1failpassfail
  • AA: use #e9014b as the text (4.59:1)
  • AAA: use #b20139 as the text (7.1:1)
  • AA: or shift the background to #0a0a0a (4.51:1)
Aaon black
4.78:1passpassfail
  • AAA: use #fe5d90 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef014c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef014c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef014c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef014c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef014c-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md