Color

#ed2c32

#ed2c32
hex#ed2c32
rgbrgb(237, 44, 50)
hslhsl(358, 84%, 55%)
oklchoklch(0.613 0.225 25.9)
Closest name: Barberry (#ee1133)Relative luminance 0.2004

Colors that go with #ed2c32

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2cede6

#ed2c93 · #ed862c

#32ed2c · #2c32ed

Split-complementary

Open in tool →

#2ced86 · #2c93ed

#93ed2c · #2cede6 · #862ced

Contrast

#ed2c32 as textRatioAAAA largeAAAFix
Aaon white
4.19:1failpassfail
  • AA: use #eb141c as the text (4.52:1)
  • AAA: use #b21015 as the text (7.05:1)
  • AA: or shift the background to #0f0f0f (4.57:1)
Aaon black
5.01:1passpassfail
  • AAA: use #f2696d as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed2c32 as the background.

Brands using this color

Fonts for this mood

#ed2c32 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed2c32
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed2c32 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed2c32-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md