Color

#ed0735

#ed0735
hex#ed0735
rgbrgb(237, 7, 53)
hslhsl(348, 94%, 48%)
oklchoklch(0.599 0.239 22.5)
Closest name: Barberry (#ee1133)Relative luminance 0.1841

Colors that go with #ed0735

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#07edbf

#ed07a8 · #ed4c07

#35ed07 · #0735ed

Split-complementary

Open in tool →

#07ed4c · #07a8ed

#a8ed07 · #07edbf · #4c07ed

Contrast

#ed0735 as textRatioAAAA largeAAAFix
Aaon white
4.48:1failpassfail
  • AA: use #e90734 as the text (4.62:1)
  • AAA: use #b20628 as the text (7.12:1)
  • AA: or shift the background to #050505 (4.54:1)
Aaon black
4.68:1passpassfail
  • AAA: use #fa617f as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed0735 as the background.

Brands using this color

Fonts for this mood

#ed0735 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed0735
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed0735 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed0735-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md