Color

#ec044d

#ec044d
hex#ec044d
rgbrgb(236, 4, 77)
hslhsl(341, 97%, 47%)
oklchoklch(0.6 0.239 15.9)
Closest name: Barberry (#ee1133)Relative luminance 0.1846

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04eca2

#ec04c1 · #ec2e04

#4dec04 · #044dec

Split-complementary

Open in tool →

#04ec2e · #04c1ec

#c1ec04 · #04eca2 · #2e04ec

Contrast

#ec044d as textRatioAAAA largeAAAFix
Aaon white
4.48:1failpassfail
  • AA: use #e7044c as the text (4.65:1)
  • AAA: use #b0033a as the text (7.19:1)
  • AA: or shift the background to #050505 (4.55:1)
Aaon black
4.69:1passpassfail
  • AAA: use #fd5e90 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ec044d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ec044d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ec044d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ec044d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ec044d-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md