Color

#e54343

#e54343
hex#e54343
rgbrgb(229, 67, 67)
hslhsl(0, 76%, 58%)
oklchoklch(0.619 0.199 25.1)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.2108

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43e5e5

#e54394 · #e59443

#43e543 · #4343e5

Split-complementary

Open in tool →

#43e594 · #4394e5

#94e543 · #43e5e5 · #9443e5

Contrast

#e54343 as textRatioAAAA largeAAAFix
Aaon white
4.03:1failpassfail
  • AA: use #e22c2c as the text (4.54:1)
  • AAA: use #af1818 as the text (7.08:1)
  • AA: or shift the background to #141414 (4.58:1)
Aaon black
5.22:1passpassfail
  • AAA: use #eb6f6f as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e54343 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#e54343 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e54343
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e54343 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e54343-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md