Color
#df1701
#df1701rgb(223, 23, 1)hsl(6, 99%, 44%)oklch(0.573 0.227 30.3)Colors that go with #df1701
Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #df1701: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #df1701 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Sea Green #2e8b57
triadicshippedSea Green completes a triad with #df1701 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #df1701: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #df1701 in 5 real palettes, including Wired's brand system and Maple, as the accent.
Blue #0000ff
shipped9 real palettes, including Doordash's brand system and native Cybersecurity's brand system put Blue beside #df1701, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #df1701: 14 real palettes, including Netflix's brand system and State Farm's brand system, as the accent.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #df1701: 5 real palettes, including Databricks's brand system and Replit's brand system, as the accent.
Real palettes that use #df1701
Tints & shades
Harmonies
Contrast
| #df1701 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.93:1 | pass | pass | fail |
|
Aaon black | 4.26:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #df1701 as the background.
Brands using this color
- Formula 1secondary · #e10600 · Δ0.698
- Pinterestsecondary · #dd0e0e · Δ0.887
- WWEsecondary · #e40707 · Δ1.085
- MAC Cosmeticssecondary · #da1717 · Δ1.287
- Lenovosecondary · #e1251b · Δ1.369
- Vodafoneaccent · #e60000 · Δ1.409
- Netflixprimary · #e50914 · Δ1.455
- Toyotasecondary · #e10a1d · Δ1.474
- Nintendosecondary · #e60012 · Δ1.645
- Codecademyaccent · #dc2626 · Δ1.712
- State Farmprimary · #d62311 · Δ1.73
- Lay'saccent · #df2027 · Δ1.736
- Budweiserprimary · #dc041c · Δ1.789
Fonts for this mood
#df1701 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #df1701 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/df1701-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md