Color

#dd404b

#dd404b
hex#dd404b
rgbrgb(221, 64, 75)
hslhsl(356, 70%, 56%)
oklchoklch(0.604 0.193 21.4)
Closest name: Anarchist (#db304a)Relative luminance 0.1955

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40ddd3

#dd4099 · #dd8440

#4bdd40 · #404bdd

Split-complementary

Open in tool →

#40dd84 · #4099dd

#99dd40 · #40ddd3 · #8440dd

Contrast

#dd404b as textRatioAAAA largeAAAFix
Aaon white
4.28:1failpassfail
  • AA: use #db333e as the text (4.61:1)
  • AAA: use #a91e27 as the text (7.24:1)
  • AA: or shift the background to #0d0d0d (4.54:1)
Aaon black
4.91:1passpassfail
  • AAA: use #e7747c as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dd404b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#dd404b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dd404b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dd404b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dd404b-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md