Color
#dc283a
#dc283argb(220, 40, 58)hsl(354, 72%, 51%)oklch(0.581 0.212 22.6)Colors that go with #dc283a
Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #dc283a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #dc283a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Sea Green #2e8b57
split-complementshippedSea Green is a split-complement of #dc283a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #dc283a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #dc283a in 7 real palettes, including McDonald's's brand system and Wired's brand system, as the lead colour.
Blue #0000ff
shipped8 real palettes, including Tim Hortons's brand system and Doordash's brand system put Blue beside #dc283a, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #dc283a: 5 real palettes, including Walgreens's brand system and Behance's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #dc283a: 18 real palettes, including Costco's brand system and Target : Expect More. Pay Less.'s brand system, as the supporting colour.
Real palettes that use #dc283a
Tints & shades
Harmonies
Contrast
| #dc283a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.76:1 | pass | pass | fail |
|
Aaon black | 4.41:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc283a as the background.
Brands using this color
- Redfinprimary · #dc3443 · Δ1.387
- Wendy'sprimary · #dd1438 · Δ1.441
- Walgreensprimary · #e31836 · Δ1.503
- Costcoprimary · #e31837 · Δ1.507
- DuckDuckGosecondary · #d83544 · Δ1.512
- Pepsisecondary · #e32934 · Δ1.592
- Target : Expect More. Pay Less.primary · #dc142c · Δ1.682
- Lay'saccent · #df2027 · Δ1.702
- Codecademyaccent · #dc2626 · Δ1.809
Fonts for this mood
#dc283a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #dc283a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/dc283a-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md