Color
#da498a
#da498argb(218, 73, 138)hsl(333, 66%, 57%)oklch(0.624 0.189 356.5)Colors that go with #da498a
Cadet Blue, Charcoal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cadet Blue #5f9ea0
complementaryshippedCadet Blue sits directly opposite #da498a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #da498a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Crimson #dc143c
shippedCrimson is paired with #da498a in 5 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #da498a in 6 real palettes, including Maybelline's brand system and Ulta Beauty's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Gold #ffd700
shippedGold is paired with #da498a in 5 real palettes, including Tabloid and Tequila Sunrise, as the accent — a combination designers have actually shipped, not a computed rotation.
Royal Blue #4169e1
shippedRoyal Blue is paired with #da498a in 4 real palettes, including Ubisoft's brand system and Roblox's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Taupe #483c32
shippedTaupe is paired with #da498a in 6 real palettes, including Dunkin''s brand system and Airbnb's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Medium Sea Green #3cb371
shippedMedium Sea Green is paired with #da498a in 3 real palettes, including DuckDuckGo's brand system and Sourcegraph's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #da498a
Tints & shades
Harmonies
Contrast
| #da498a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.96:1 | fail | pass | fail | |
Aaon black | 5.3:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da498a as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#da498a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #da498a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/da498a-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md