Color

#da2b73

#da2b73
hex#da2b73
rgbrgb(218, 43, 115)
hslhsl(335, 70%, 51%)
oklchoklch(0.591 0.213 2.3)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1787

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2bda91

#da2bcb · #da392b

#73da2b · #2b73da

Split-complementary

Open in tool →

#2bda39 · #2bcbda

#cbda2b · #2bda91 · #392bda

Contrast

#da2b73 as textRatioAAAA largeAAAFix
Aaon white
4.59:1passpassfail
  • AAA: use #a51d56 as the text (7.22:1)
Aaon black
4.57:1passpassfail
  • AAA: use #e670a1 as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da2b73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da2b73 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da2b73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da2b73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da2b73-c49ca8-62cb6d-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md