Color

#d10538

#d10538
hex#d10538
rgbrgb(209, 5, 56)
hslhsl(345, 95%, 42%)
oklchoklch(0.546 0.217 19.5)
Closest name: Akari Red (#c90b42)Relative luminance 0.1395

Colors that go with #d10538

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#05d19e

#d1059e · #d13805

#38d105 · #0538d1

Split-complementary

Open in tool →

#05d138 · #059ed1

#9ed105 · #05d19e · #3805d1

Contrast

#d10538 as textRatioAAAA largeAAAFix
Aaon white
5.54:1passpassfail
  • AAA: use #b30530 as the text (7.04:1)
Aaon black
3.79:1failpassfail
  • AA: use #ea063f as the text (4.6:1)
  • AAA: use #fb6087 as the text (7.12:1)
  • AA: or shift the background to #e8e8e8 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d10538 as the background.

Brands using this color

Fonts for this mood

#d10538 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d10538
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #d10538 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d10538-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md