Color

#d0394d

#d0394d
hex#d0394d
rgbrgb(208, 57, 77)
hslhsl(352, 62%, 52%)
oklchoklch(0.576 0.187 18.2)
Closest name: Anarchist (#db304a)Relative luminance 0.1687

Colors that go with #d0394d

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#39d0bc

#d03999 · #d07039

#4dd039 · #394dd0

Split-complementary

Open in tool →

#39d070 · #3999d0

#99d039 · #39d0bc · #7039d0

Contrast

#d0394d as textRatioAAAA largeAAAFix
Aaon white
4.8:1passpassfail
  • AAA: use #a52738 as the text (7.13:1)
Aaon black
4.37:1failpassfail
  • AA: use #d24154 as the text (4.62:1)
  • AAA: use #df7785 as the text (7.12:1)
  • AA: or shift the background to #fafafa (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d0394d as the background.

Brands using this color

Fonts for this mood

#d0394d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d0394d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d0394d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d0394d-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md