Color

#c72958

#c72958
hex#c72958
rgbrgb(199, 41, 88)
hslhsl(342, 66%, 47%)
oklchoklch(0.549 0.193 9.6)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1443

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29c797

#c729a7 · #c74829

#58c729 · #2958c7

Split-complementary

Open in tool →

#29c748 · #29a7c7

#a7c729 · #29c797 · #4829c7

Contrast

#c72958 as textRatioAAAA largeAAAFix
Aaon white
5.4:1passpassfail
  • AAA: use #a52249 as the text (7.18:1)
Aaon black
3.89:1failpassfail
  • AA: use #d53464 as the text (4.5:1)
  • AAA: use #e27395 as the text (7.12:1)
  • AA: or shift the background to #ebebeb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c72958 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c72958 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c72958
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c72958 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c72958-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md