Color
#c53443
#c53443rgb(197, 52, 67)hsl(354, 58%, 49%)oklch(0.551 0.181 20.1)Colors that go with #c53443
Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #c53443: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #c53443 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #c53443: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Teal #008080
complementaryshippedTeal sits directly opposite #c53443 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #c53443 in 6 real palettes, including Maple and Ember, as the accent.
Blue #0000ff
shipped6 real palettes, including Tim Hortons's brand system and Dunkin''s brand system put Blue beside #c53443, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #c53443: 5 real palettes, including MLB's brand system and Behance's brand system, as the accent.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #c53443 in 5 real palettes, including Farmers Market and Olive Grove, as the supporting colour.
Real palettes that use #c53443
Tints & shades
Harmonies
Contrast
| #c53443 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.32:1 | pass | pass | fail |
|
Aaon black | 3.95:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c53443 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#c53443 reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #c53443 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/c53443-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md