Color

#c32832

#c32832
hex#c32832
rgbrgb(195, 40, 50)
hslhsl(356, 66%, 46%)
oklchoklch(0.534 0.19 23.7)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1335

Colors that go with #c32832

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#28c3b8

#c32880 · #c36b28

#32c328 · #2832c3

Split-complementary

Open in tool →

#28c36b · #2880c3

#80c328 · #28c3b8 · #6b28c3

Contrast

#c32832 as textRatioAAAA largeAAAFix
Aaon white
5.72:1passpassfail
  • AAA: use #a9232c as the text (7.09:1)
Aaon black
3.67:1failpassfail
  • AA: use #d63843 as the text (4.51:1)
  • AAA: use #e3787f as the text (7.26:1)
  • AA: or shift the background to #e6e6e6 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c32832 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#c32832 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c32832
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c32832 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c32832-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md