Color

#bf032c

#bf032c
hex#bf032c
rgbrgb(191, 3, 44)
hslhsl(347, 97%, 38%)
oklchoklch(0.509 0.204 21.5)
Closest name: Akai Red (#bc012e)Relative luminance 0.1132

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#03bf96

#bf038a · #bf3803

#2cbf03 · #032cbf

Split-complementary

Open in tool →

#03bf38 · #038abf

#8abf03 · #03bf96 · #3803bf

Contrast

#bf032c as textRatioAAAA largeAAAFix
Aaon white
6.43:1passpassfail
  • AAA: use #b00328 as the text (7.27:1)
Aaon black
3.26:1failpassfail
  • AA: use #ec0436 as the text (4.64:1)
  • AAA: use #fd5e81 as the text (7.09:1)
  • AA: or shift the background to #d9d9d9 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf032c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf032c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf032c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf032c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf032c-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md