Color

#be2413

#be2413
hex#be2413
rgbrgb(190, 36, 19)
hslhsl(6, 82%, 41%)
oklchoklch(0.519 0.191 30.5)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1226

Colors that go with #be2413

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#13adbe

#be1357 · #be7a13

#13be24 · #2413be

Split-complementary

Open in tool →

#13be7a · #1357be

#57be13 · #13adbe · #7a13be

Contrast

#be2413 as textRatioAAAA largeAAAFix
Aaon white
6.08:1passpassfail
  • AAA: use #ac2011 as the text (7.07:1)
Aaon black
3.45:1failpassfail
  • AA: use #e32b16 as the text (4.62:1)
  • AAA: use #ef6f61 as the text (7.12:1)
  • AA: or shift the background to #dedede (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #be2413 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#be2413 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #be2413
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #be2413 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/be2413-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md