Color

#bd3d4e

#bd3d4e
hex#bd3d4e
rgbrgb(189, 61, 78)
hslhsl(352, 51%, 49%)
oklchoklch(0.548 0.163 16.8)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1471

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3dbdac

#bd3d8e · #bd6c3d

#4ebd3d · #3d4ebd

Split-complementary

Open in tool →

#3dbd6c · #3d8ebd

#8ebd3d · #3dbdac · #6c3dbd

Contrast

#bd3d4e as textRatioAAAA largeAAAFix
Aaon white
5.33:1passpassfail
  • AAA: use #9a3240 as the text (7.23:1)
Aaon black
3.94:1failpassfail
  • AA: use #c64e5e as the text (4.65:1)
  • AAA: use #d57c88 as the text (7.07:1)
  • AA: or shift the background to #ededed (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd3d4e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd3d4e reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd3d4e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd3d4e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd3d4e-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md