Color

#bc340b

#bc340b
hex#bc340b
rgbrgb(188, 52, 11)
hslhsl(14, 89%, 39%)
oklchoklch(0.529 0.179 35.2)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1317

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0b93bc

#bc0b3a · #bc8d0b

#0bbc34 · #340bbc

Split-complementary

Open in tool →

#0bbc8d · #0b3abc

#3abc0b · #0b93bc · #8d0bbc

Contrast

#bc340b as textRatioAAAA largeAAAFix
Aaon white
5.78:1passpassfail
  • AAA: use #a42e0a as the text (7.06:1)
Aaon black
3.63:1failpassfail
  • AA: use #d93c0d as the text (4.6:1)
  • AAA: use #f46c43 as the text (7.07:1)
  • AA: or shift the background to #e3e3e3 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc340b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bc340b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc340b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc340b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc340b-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md