Color

#bb3930

#bb3930
hex#bb3930
rgbrgb(187, 57, 48)
hslhsl(4, 59%, 46%)
oklchoklch(0.535 0.168 28.1)
Closest name: Bloodshed (#ba271a)Relative luminance 0.137

Colors that go with #bb3930

Royal Blue, Sea Green and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #bb3930

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#30b1bb

#bb306c · #bb7f30

#30bb39 · #3930bb

Split-complementary

Open in tool →

#30bb7f · #306cbb

#6cbb30 · #30b1bb · #7f30bb

Contrast

#bb3930 as textRatioAAAA largeAAAFix
Aaon white
5.61:1passpassfail
  • AAA: use #9e3129 as the text (7.18:1)
Aaon black
3.74:1failpassfail
  • AA: use #cd463c as the text (4.54:1)
  • AAA: use #db7c75 as the text (7.15:1)
  • AA: or shift the background to #e8e8e8 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb3930 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bb3930 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb3930
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb3930 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb3930-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md