Color

#b5405f

#b5405f
hex#b5405f
rgbrgb(181, 64, 95)
hslhsl(344, 48%, 48%)
oklchoklch(0.543 0.153 7.6)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1432

Colors that go with #b5405f

Sea Green, Steel Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40b596

#b5409a · #b55b40

#5fb540 · #405fb5

Split-complementary

Open in tool →

#40b55b · #409ab5

#9ab540 · #40b596 · #5b40b5

Contrast

#b5405f as textRatioAAAA largeAAAFix
Aaon white
5.44:1passpassfail
  • AAA: use #97354f as the text (7.15:1)
Aaon black
3.86:1failpassfail
  • AA: use #c14e6c as the text (4.57:1)
  • AAA: use #d27f95 as the text (7.21:1)
  • AA: or shift the background to #ebebeb (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b5405f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b5405f reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b5405f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b5405f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b5405f-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md