Color

#b51243

#b51243
hex#b51243
rgbrgb(181, 18, 67)
hslhsl(342, 82%, 39%)
oklchoklch(0.499 0.191 12.9)
Closest name: Fancy Red Wine (#b40441)Relative luminance 0.1066

Colors that go with #b51243

Denim, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12b584

#b51294 · #b53312

#43b512 · #1243b5

Split-complementary

Open in tool →

#12b533 · #1294b5

#94b512 · #12b584 · #3312b5

Contrast

#b51243 as textRatioAAAA largeAAAFix
Aaon white
6.7:1passpassfail
  • AAA: use #ac113f as the text (7.23:1)
Aaon black
3.13:1failpassfail
  • AA: use #e31654 as the text (4.51:1)
  • AAA: use #f0668f as the text (7:1)
  • AA: or shift the background to #d4d4d4 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b51243 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b51243 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b51243
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b51243 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b51243-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md