Color

#b34523

#b34523
hex#b34523
rgbrgb(179, 69, 35)
hslhsl(14, 67%, 42%)
oklchoklch(0.535 0.151 37.2)
Closest name: Rust (#b7410e)Relative luminance 0.1396

Colors that go with #b34523

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b34523

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2391b3

#b3234a · #b38d23

#23b345 · #4523b3

Split-complementary

Open in tool →

#23b38d · #234ab3

#4ab323 · #2391b3 · #8d23b3

Contrast

#b34523 as textRatioAAAA largeAAAFix
Aaon white
5.54:1passpassfail
Aaon black
3.79:1failpassfail
  • AA: use #c84d28 as the text (4.55:1)
  • AAA: use #df7b5d as the text (7.13:1)
  • AA: or shift the background to #e8e8e8 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b34523 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#b34523 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b34523
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b34523 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b34523-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md