Color

#b03427

#b03427
hex#b03427
rgbrgb(176, 52, 39)
hslhsl(6, 64%, 42%)
oklchoklch(0.51 0.163 29.7)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1183

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#27a2b0

#b0275d · #b07927

#27b034 · #3427b0

Split-complementary

Open in tool →

#27b079 · #275db0

#5db027 · #27a2b0 · #7927b0

Contrast

#b03427 as textRatioAAAA largeAAAFix
Aaon white
6.24:1passpassfail
  • AAA: use #9f2f23 as the text (7.23:1)
Aaon black
3.37:1failpassfail
  • AA: use #d24232 as the text (4.57:1)
  • AAA: use #df786d as the text (7.05:1)
  • AA: or shift the background to #dbdbdb (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b03427 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#b03427 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b03427
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b03427 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b03427-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md