Color

#af3523

#af3523
hex#af3523
rgbrgb(175, 53, 35)
hslhsl(8, 67%, 41%)
oklchoklch(0.509 0.161 31.3)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1178

Colors that go with #af3523

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #af3523

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#239caf

#af2356 · #af7b23

#23af35 · #3523af

Split-complementary

Open in tool →

#23af7b · #2356af

#56af23 · #239caf · #7b23af

Contrast

#af3523 as textRatioAAAA largeAAAFix
Aaon white
6.26:1passpassfail
  • AAA: use #a23120 as the text (7.01:1)
Aaon black
3.36:1failpassfail
  • AA: use #d5412a as the text (4.62:1)
  • AAA: use #e27a6a as the text (7.23:1)
  • AA: or shift the background to #dbdbdb (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #af3523 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#af3523 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #af3523
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #af3523 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/af3523-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md