Color

#774cdc

#774cdc
hex#774cdc
rgbrgb(119, 76, 220)
hslhsl(258, 67%, 58%)
oklchoklch(0.544 0.208 291.7)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1426

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b1dc4c

#4c69dc · #bf4cdc

#dc774c · #4cdc77

Split-complementary

Open in tool →

#dcbf4c · #69dc4c

#dc4c69 · #b1dc4c · #4cdcbf

Contrast

#774cdc as textRatioAAAA largeAAAFix
Aaon white
5.45:1passpassfail
  • AAA: use #6433d7 as the text (7.01:1)
Aaon black
3.85:1failpassfail
  • AA: use #845ddf as the text (4.61:1)
  • AAA: use #a488e7 as the text (7.25:1)
  • AA: or shift the background to #ebebeb (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #774cdc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#774cdc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #774cdc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #774cdc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/774cdc-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md