Color

#431e99

#431e99
hex#431e99
rgbrgb(67, 30, 153)
hslhsl(258, 67%, 36%)
oklchoklch(0.375 0.182 287.8)
Closest name: Galactic Civilization (#442288)Relative luminance 0.0442

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74991e

#1e3799 · #811e99

#99431e · #1e9943

Split-complementary

Open in tool →

#99811e · #37991e

#991e37 · #74991e · #1e9981

Contrast

#431e99 as textRatioAAAA largeAAAFix
Aaon white
11.14:1passpasspassPasses AAA — no fix needed.
Aaon black
1.88:1failfailfail
  • AA: use #845ddf as the text (4.61:1)
  • AAA: use #a488e7 as the text (7.25:1)
  • AA: or shift the background to #a6a6a6 (4.58:1)
  • AAA: or shift the background to #cfcfcf (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #431e99 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#431e99 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #431e99
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #431e99 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/431e99-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md