Color

#765ea1

#765ea1
hex#765ea1
rgbrgb(118, 94, 161)
hslhsl(261, 26%, 50%)
oklchoklch(0.534 0.105 299.3)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1443

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#89a15e

#5e68a1 · #975ea1

#a1765e · #5ea176

Split-complementary

Open in tool →

#a1975e · #68a15e

#a15e68 · #89a15e · #5ea197

Contrast

#765ea1 as textRatioAAAA largeAAAFix
Aaon white
5.4:1passpassfail
Aaon black
3.89:1failpassfail
  • AA: use #816ba8 as the text (4.6:1)
  • AAA: use #9f8fbd as the text (7.14:1)
  • AA: or shift the background to #ebebeb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #765ea1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #765ea1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #765ea1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/765ea1-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md