Color

#975ea1

#975ea1
hex#975ea1
rgbrgb(151, 94, 161)
hslhsl(291, 26%, 50%)
oklchoklch(0.57 0.119 321.4)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1716

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#68a15e

#765ea1 · #a15e89

#a1975e · #5ea197

Split-complementary

Open in tool →

#89a15e · #5ea176

#a1765e · #68a15e · #5e89a1

Contrast

#975ea1 as textRatioAAAA largeAAAFix
Aaon white
4.74:1passpassfail
  • AAA: use #73487a as the text (7.15:1)
Aaon black
4.43:1failpassfail
  • AA: use #9962a3 as the text (4.63:1)
  • AAA: use #b288b9 as the text (7.12:1)
  • AA: or shift the background to #fafafa (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #975ea1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #975ea1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #975ea1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/975ea1-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md