Color

#753fc6

#753fc6
hex#753fc6
rgbrgb(117, 63, 198)
hslhsl(264, 54%, 51%)
oklchoklch(0.508 0.198 297.1)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1141

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#90c63f

#3f4cc6 · #b83fc6

#c6753f · #3fc675

Split-complementary

Open in tool →

#c6b83f · #4cc63f

#c63f4c · #90c63f · #3fc6b8

Contrast

#753fc6 as textRatioAAAA largeAAAFix
Aaon white
6.4:1passpassfail
  • AAA: use #6d38bc as the text (7.14:1)
Aaon black
3.28:1failpassfail
  • AA: use #8b5ecf as the text (4.6:1)
  • AAA: use #a785db as the text (7.02:1)
  • AA: or shift the background to #d9d9d9 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #753fc6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#753fc6 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #753fc6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #753fc6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/753fc6-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md