Color
#72960d
#72960drgb(114, 150, 13)hsl(76, 84%, 32%)oklch(0.623 0.153 125.1)Colors that go with #72960d
Charcoal, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #72960d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Blue #0000ff
shipped4 real palettes, including Instacart's brand system and Spotify's brand system put Blue beside #72960d, as the accent.
Crimson #dc143c
shippedCrimson is paired with #72960d in 4 real palettes, including DuckDuckGo's brand system and Five Guys's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #72960d: 4 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #72960d in 4 real palettes, including Console Light and Telehealth, as the lead colour.
Steel Blue #4682b4
triadicshippedSteel Blue completes a triad with #72960d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Taupe #483c32
shippedTaupe is paired with #72960d in 10 real palettes, including Acer's brand system and Instacart's brand system, as that palette's text colour.
Medium Orchid #ba55d3
complementaryMedium Orchid sits directly opposite #72960d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #72960d
Tints & shades
Harmonies
Contrast
| #72960d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.45:1 | fail | pass | fail | |
Aaon black | 6.08:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72960d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #72960d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/72960d-b3bea2-4e6edf-232d1f-f1efe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md